Author: Cyrus Pari

In today’s business climate, where uncertainty is the only constant, every business is looking for opportunities to preserve profit and enhance effici [...]

Cracking Down on Retail Fraud: How Ambient IoT Can Secure the Supply Chain

Fraud isn’t new. Counterfeit luxury goods were such a problem in ancient Rome that laws were passed to deter them. By the 13th century, forging a trad [...]

Optimizing Retail Results Through Analytics and Data

In today’s fast-paced retail environment, gut feelings and guesswork are no longer enough to make effective business decisions. Success belongs to ret [...]

Immersive Technologies Help Retailers Boost Conversions and Reduce Returns

Visuals are crucial in retail, with many brands looking for new ways to effectively demonstrate their products. Immersive technologies like 3D visuals [...]

Tractor Supply Co. to Open 90 New Stores by End of Year

Tractor Supply Company, the nation’s largest rural lifestyle chain, is opening 90 new locations by the end of 2025. That pushes its footprint to about [...]

Edible Brands’ CMO on its Evolution Into an Experience Brand

In episode 484 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kevin Keith, chief marketing officer of Edible Brands, a family of consume [...]

The Tariff Tightrope: How E-Commerce Businesses Can Navigate Pricing, Sourcing and Customer Trust

As tariff tensions fluctuate, their consequences are already rippling through global supply chains. For small and midsized e-commerce players, it’s no [...]

Authentication is More Than Just a Box to Check: It’s a Key Business Enabler for Retailers

You’ve optimized your supply chain, navigated global shipping delays, curated the perfect product mix, and fine-tuned your marketing to drive traffic. [...]

What the Tariffs Mean for the Creator Economy … and What Retailers Can Do About it

In Q1 2025, investments in U.S.-based creator economy companies surged to a four-year high of $928 million, marking a 140 percent year-over-year incre [...]