Author: Cyrus Pari
I am a marketing professional
Here are the best Amazon Pet Day deals to shop early
Add to cart some of our favorite pet essentials from brands like Purina, Inaba, Native Pet, and more. [...]
The Container Store Lays Off 2% of Workforce
The Container Store, which less than six months ago filed for bankruptcy, has announced it will lay off about 2 percent of its workforce, or around 70 [...]
Why Innovation is the Key to Reshaping the 3PL Industry and the Customer Journey
In these uncertain economic times, supply chain management is increasingly complex. Consumers exert more control than ever before. With a single click [...]
Identity Resolution Gets in the Way of Customer Centricity
Shoptalk’s theme this year was customer centricity. Putting the customer at the center can be a big challenge for brands. The first issue many compani [...]
Making the Most of Off-Site Retail Media Requires an Open Mind
There’s a pattern that repeats itself every time a new digital advertising channel emerges: advertisers get as many consumers that they can find at th [...]
How AI Helps Retailers Balance Creativity and Optimization
Fashion merchandising is alive and well. Despite fears of artificial intelligence making e-commerce sites as monotonous and predictable as ChatGPT wri [...]
How Retailers Can Navigate Rising Tariffs and Supply Chain Disruptions
The economic climate retailers face today is next level. Rising tariffs, volatile supply chains, and shifting consumer expectations are making it hard [...]
Retail Execs Meet With President Trump to Discuss Tariffs
President Donald Trump on Monday met with chief executives from three of the nation’s top retailers, who came to the White House to discuss how his sw [...]
The Evolution of Digital Gift Cards: Top Performers and Key Trends in 2025
As digital commerce continues to evolve, gift cards have transformed into a strategic engagement tool for merchants. The 2025 edition of the Best Digi [...]
From Static to Seamless: The New Era of AI-Powered Hyperpersonalized E-Commerce
E-commerce is entering a new era; one where personalization isn’t just a marketing tactic but the foundation of the entire customer journey. Consumers [...]