Author: Cyrus Pari

I am a marketing professional

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Why Technology Adoption Fails in Retail and How Leaders Fix it

The top reason technology fails in retail has nothing to do with the technology. Retailers are deploying increasingly sophisticated artificial intelli [...]

The Convenience Trap and Why Retail Fraud Has Outgrown Checkout

Retailers have spent years competing on convenience — one-click checkouts; frictionless returns; auto-applied promotions; instant buy now, pay later ( [...]

What Does Declining Traffic Mean for the Future of Search?

Every day, thousands of people are searching and reading about your company. About your team’s expertise. Learning from guides and marketing collatera [...]

Amazon Business now delivers fresh groceries to businesses in more than 2,300 cities

Business customers can order fresh produce, dairy, baked goods, and frozen food alongside everyday essentials—all in one cart with Same-Day Delivery. [...]

How Digital Humans Are Transforming Frontline Retail Training

Retail has always been a human-centered business. Every sale, return, upsell and resolution depends on an employee’s ability to read emotion, respond [...]

How is AI Changing Retail Strategy Now?

Artificial intelligence in retail, especially agentic AI, first seemed to promise a leap forward in customer experience. In 2026, though, AI is likely [...]

In the Age of AI, Trust is an E-Commerce Merchant’s Most Valuable Asset

New research suggests that e-commerce fraud rates will increase dramatically over the next several years, growing 141 percent between today and 2029. [...]

Why Retail’s Next AI Breakthrough May Come From Convenience Stores

For the past two years, much of the retail artificial intelligence conversation has centered on e-commerce — personalization, chatbots and, increasing [...]

Getting Ready for the World of Agentic Commerce: What Businesses Need to Know

We’re moving rapidly into the era of agentic commerce — a shift in which AI-powered digital agents shop, compare, and purchase on behalf of consumers, [...]

Carter’s Names Build-A-Bear Vet its New CEO

Carter’s announced that Sharon Price John, a veteran children’s consumer and retail executive, will become chief executive officer and president and j [...]
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