Author: Cyrus Pari
I am a marketing professional
Say No to Black Box Integrations! A Modern Problem That AI Can Make Worse
Black box code can be a real problem in integrations. They solve a problem quickly; what can be easier than installing a Shopify or BigCommerce app or [...]
Retail Media 2.0: From Silos to Scale
The value of retailer first-party data has been undeniable since the launch of Tesco Clubcard with dunnhumby in 1995. That breakthrough proved purchas [...]
Why the Digital Experience is Make-or-Break for Growth in E-Commerce
Today, every customer interaction online is a make-or-break moment: a smooth, intuitive digital journey builds loyalty and revenue, while a frustratin [...]
How to use Buy with Prime to get fast, free delivery beyond Amazon
Check out Buy with Prime when shopping on participating brands’ websites to use the Prime shopping benefits you know and love. [...]
Toys R Us Ramps Up Store Openings for the Holidays
Toys R Us has massive expansion plans for this holiday season. 100 days before Christmas, the toy retailer announced that it would be experiencing “it [...]
The Holiday Bottleneck You Can Control: Fixing Inefficient Operations
This holiday season, retailers face a different kind of pressure. PwC forecasts gift spending will fall 11 percent year-over-year as consumers grow mo [...]
The Retail Holiday Season is Getting Earlier, Smarter, and More Measurable
This holiday season won’t look like the last one or the one before it. Shoppers are moving earlier, campaigns are running longer, and the pressure to [...]
Optimizing Retail Operations Through a Data-Driven Supply Chain
Today’s business environment is rapidly evolving and so are the complexities of the retail supply chain. With so many moving parts that includes suppl [...]
How Omni Retail Enterprises is Leveraging AI for Retail Success
Jeff Haddox is chief technology officer at Omni Retail Enterprises, parent organization of brands such as Pier 1, Dressbarn, Stein Mart, among others, [...]
Amazon One Medical introduces Pay-per-visit healthcare for kids 2 to 11
Parents and guardians can get expert medical advice and treatments for their kids for conditions including pink eye, skin rashes, head lice, and asthm [...]