Author: Cyrus Pari

Kroger named former Walmart executive Greg Foran as its chief executive officer on Monday, 11 months after the abrupt resignation of its previous CEO. [...]

In an Era of Accountability, Third-Party Measurement is Retail Media Networks’ Biggest Asset, Not Enemy

Heading into 2026, budgets/resources are the top challenge for marketers, according to InMarket’s Predictions Report. As retail media networks (RMNs) [...]

Does Sourcing Diversification Matter in the Age of Tariffs?

For years, fashion retailers have relied on global sourcing models built for speed, efficiency and cost control. However, today’s operating reality lo [...]

Retail’s Hidden AI Blind Spot

Over the past year, artificial intelligence’s role in the shopping journey has moved past the experimentation phase, becoming a baseline expectation f [...]

How to Better Retain Peak Season Customers

Inflation eased in 2025, but cost pressure for e-commerce sellers remained high. Acquisition costs climbed, margins stayed tight, and growth became ha [...]

PepsiCo Vows to Lower Snack Prices Following Customer Complaints

PepsiCo said Tuesday it would reduce the cost of snacks and chips like Lay’s, Doritos, Cheetos, and Tostitos following a year of customer complaints. [...]

From Shelf to Shareholder: How Brands Use AI to Thrive Amid Market Pressures

Walmart’s Q3 earnings, 2025 holiday shopping trends, tariff/inflation hangovers, and the rise of agentic commerce signal a clear shift: consumers are [...]

Moving Beyond Segmentation: How Retailers Execute True Personalization

Personalization may be the promise, but the retail experience that customers get from their favorite brands often tells a different story. Despite cla [...]

How Social Listening Can Break Through the Digital Fatigue Era

We’re living in the era of “do not disturb.” Consumers mute notifications, skip ads, and unfollow brands without hesitation. Marketing channels are sa [...]

How Retailers Can Reset for Growth in 2026