Author: Cyrus Pari

For years, retail marketers have measured influence in scale: follower counts, impressions, and reach. However, as the cost of influencer partnerships [...]

NRF: A Record 159 Million Consumers Expected to Shop on Super Saturday

An estimated 158.9 million consumers plan to shop on the last Saturday before Christmas, known as Super Saturday, according to the annual survey relea [...]

The Two-Week Holiday Surge That Will Decide Retail Success

Retail’s most decisive revenue moment doesn’t stretch across the full holiday quarter; it happens in a condensed, high-stakes two-week window. As infl [...]

Modernizing Identity Checks to Reduce Customer Friction and Combat Holiday Fraud Attempts

The holiday season reliably brings a surge in digital transactions, and with it a spike in fraud attempts. As retailers tackle their busiest buying pe [...]

Listening, Not Selling: How AI is Changing Luxury Brand Loyalty

The $472 billion global retail luxury market faces an interesting tension. Shoppers crave the kind of deeply personal experiences that artificial inte [...]

Why Agentic Commerce is Becoming a Retail Imperative

The traditional e-commerce website, defined by search bars, filters and static product grids, is increasingly misaligned with how consumers want to sh [...]

Destination XL Group and FullBeauty to Create $1.2B Merger

Destination XL Group and FullBeauty have agreed to combine in what the companies described as a “merger of equals,” bringing together a publicly liste [...]

Retail M&A: What Holiday Performance Means for the 2026 Pipeline

Retail M&A is entering a pivotal moment as holiday season nears its conclusion and we begin a new year. The next few months will shape deal pipeli [...]

2025: Why Customer Voices Will Outshine Brand Campaigns

This holiday season, the boldest campaigns won’t come from celebrities or brand spokespeople. They’ll come from customers. Shoppers are scrolling fast [...]

Why Retailers Must Prepare for a Year of ‘Start, Stop, Pivot’ Logistics