Author: Cyrus Pari
I am a marketing professional
Viral Returns Abuse: Social Media Highlights Need for New Strategies
Retail returns abuse has become internet famous. In recent months, social media users have populated posts on channels like TikTok, highlighting how t [...]
Who Owns Customer Experience in Retail
In retail, customer experience drives loyalty, yet most organizations cannot pinpoint a single person responsible for it. According to Forrester, many [...]
26 last-minute deals you can still shop from Amazon
Shop now for delivery in time for the holidays, and enjoy up to 35% off last-minute gifts. [...]
From Discovery to Delivery: What Separates Top Digital Gift Card Programs
Gift cards continue to be one of the most resilient and valuable product categories in retail, and the latest research shows that their importance is [...]
The Hidden Data Needs of AI Shopping Agents
E-commerce is evolving in ways that most retailers aren’t prepared for. The next wave of online shopping won’t happen primarily on websites, it will h [...]
The Year of the Promo: How Retailers Sustained Shopper Confidence Amid Uncertainty
In 2025, retailers were faced with the challenge of navigating an economically uncertain future. With unknown impacts of inflation, high interest rate [...]
US Census Bureau: Retail Sales Remained Flat in October
U.S. retail sales remained unchanged from September to October as consumers moderated their spending ahead of the holiday season. The U.S. Census Bure [...]
Retailers Rethink In-Store Technology Decisions to Drive Confident Commerce
Digital transformation is a critical initiative for many retail organizations. In fact, the market is projected to grow to nearly $500 billion by 2030 [...]
7 AI Priorities That Will Define Retail in 2026
Artificial intelligence has moved beyond the pilot phase in retail. Most major retailers now use AI across their operations, with 92 percent of retail [...]
How 24/7 AI Agents Help Retailers Meet Rising Customer Expectations
Your best customer has a question at 10 PM on a Saturday. They need to know if that jacket runs small before they buy. They wait for a response, but n [...]