Author: Cyrus Pari
I am a marketing professional
Priya Buening, Vice President, U.S. E-Commerce, Levi Strauss & Co. | Total Retail Tech 2025
This video features a discussion with Priya Buening, vice president, U.S. e-commerce at Levi Strauss & Co., titled “Denim to Digital: How Levi’s D [...]
Inside Helix’s Domestic Manufacturing and Retail Expansion Strategies
In episode 491 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Jerry Lin, co-founder of Helix, a leading direct-to-consumer (DTC) mattres [...]
Amazon Agrees to $2.5B Settlement With FTC Over ‘Deceptive’ Prime Program
Amazon.com will pay $2.5 billion to settle Federal Trade Commission (FTC) allegations that the company duped users into paying for Prime memberships, [...]
A 5-Step Road Map to Trustworthy AI Insights for Data Modernization in Retail
Retail consumers are relentlessly dynamic in their expectations. They not only expect organizations to provide personalized and seamless shopping expe [...]
Building High-Impact Teams Through Modern Organizational Design | Total Retail Tech 2025
This video features a group discussion between Karen Etzkorn, chief information officer, QVC Group; Angela Clark, vice president of digital, Patagonia [...]
Resale Goes Luxe: How Tariffs Are Accelerating the Secondary Market for European Luxury Goods
The luxury resale market has long been growing quietly in the background of fashion and retail. But a new accelerant has arrived: tariffs. Recent U.S. [...]
Searching for Answers Ahead of the Holiday Rush
With shoppers stocking up early to get ahead of tariffs, this holiday shopping season is expected to look different from years past. Getting an early [...]
Commerce Media’s Rush to Brand Budgets
As growth in commerce media moves from search into display and further up the funnel into brand budgets, its growth is being held back by limited meas [...]
Putting Action to Agentic AI for Retailers
Agentic artificial intelligence has taken the front seat in innovative conversations, and retail adoption is giving us early answers into the opportun [...]
Reimagining Retail With Agentic AI
In 2025, organizations are facing an unprecedented transformative shift in automation capabilities. Agentic AI, artificial intelligence that acts with [...]