Author: Cyrus Pari

I am a marketing professional

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Target Publishes its First Good & Gather Cookbook

Target has created a 100-recipe cookbook featuring ingredients from its Good & Gather private label brand. Good & Gather, launched in 2019, is [...]

Total Retail Tech 2026: Looking Into the Future of Retail Technology

Join the industry event for senior executives leading the future of retail technology. Total Retail Tech is being held Sept. 14-16 in Dallas. This fre [...]

Retailers Need Agency Partners Ready for Agentic AI

Retail’s agentic commerce moment is already underway. Payment processors keep rolling out partnerships and integrations that open the door for nonhuma [...]

Tentpole Events Are a Loyalty Opportunity, Not Just a Sales Driver

More than 10 years after Amazon.com launched Prime Day, tentpole deal days from Walmart, Target, Best Buy and others have become major events akin to [...]

Commerce Isn’t Bad at Conversion; it’s Bad at Understanding Intent

Retailers have spent the last two decades focused on conversion: driving more traffic, reducing checkout friction, tuning site search, and personalizi [...]

Amazon Received $600M in Tariff Refunds in Q2

Amazon.com announced last week that that it has received $600 million in tariff refunds after the Supreme Court ruled that many of President Donald Tr [...]

James Avery Artisan Jewelry Brings a Handcrafted Approach to Store Design

In episode 513 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Jim Corso, director of real estate at James Avery Artisan Jewelry, a Texas [...]

The AI That Cried Wolf

E-commerce IT teams are drowning in notifications. Nearly every system component involved in moving customers through checkout — payment gateways, inv [...]

Could Operational Agility Streamline Your Customer Touchpoints?

Being able to swiftly adapt to changing market conditions is a key skill businesses must adopt. Operational agility has never been more important, esp [...]

Digital Gift Cards Are a Strategic Growth Channel for Retailers

Digital gift cards are no longer merely a convenient substitute for physical presents. They’re increasingly becoming a customer acquisition, retention [...]
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