Author: Cyrus Pari
I am a marketing professional
Initial Prime Day Results Show Record Spending in Appliances, Electronics, Home Goods
The largest retail sales event of the year — anchored by Amazon.com’s longest-ever Prime event — is predicted to generate $23.8 billion in revenue acr [...]
Smarter Security, Smarter Stores: How AI and Cloud Technology Are Powering the Next Generation of Loss Prevention
How much of a retail security team’s day is spent chasing ghosts? The patterns are there, hidden within hours of video, thousands of point-of-sale (PO [...]
When Green Undermines Gold: Sustainability Risks in Luxury Fashion
Luxury fashion — defined by heritage, craftsmanship and exclusivity — is now under pressure to operate more sustainably. As global demand for environm [...]
Agentic AI is Poised to Be the Biggest Retail Disruption Since E-Commerce
The retail world is facing its third revolutionary shift in just a couple of decades, following the rise of mass marketplaces, which were preceded by [...]
Bridging the Generational Skills Gap in Retail With AI-Enhanced Training
The retail industry is entering a pivotal period as it braces for a significant shift in its workforce. Nearly 60 percent of retail employees aged 55 [...]
Day 2 Prime Day savings on Sony and Sol de Janeiro are here in Today’s Big Deals, exclusively for Prime members
Check out exclusive daily deals from top brands during the 96-hour Prime Day 2025 event. [...]
Target Leads US in Trademark Applications Amid Private Label Push
Target filed more trademark applications than any other company in the U.S. last year, reflecting its aggressive push to expand its private-label port [...]
Why Experiential Gifting is Taking Off and Where it’s Headed Next
In a world focused on doing more with less, experiential gifting has emerged as a standout trend, resonating across demographics and regions. At Tingg [...]
Digital Signage and A/V Trends Revitalizing In-Person Retail
With the rise of e-commerce and an increasingly digital society, brick-and-mortar stores are looking to technology to revitalize their offerings and, [...]
Growth and Strategic Shifts of Influencer Marketing
Once seen as a tactical extension of wider digital campaigns, influencer marketing has quickly established itself as a discipline in its own right. In [...]