Author: Cyrus Pari
I am a marketing professional
Walmart Deals to Overlap Both Amazon and Target Sales Events
Walmart on Tuesday announced the return of Walmart Deals, a weeklong savings event designed to help customers save big on the items they want most thi [...]
The Rise of Support Abandonment: How AI is Reshaping Retail CX Before the First Touchpoint
Retailers are laser-focused on cart abandonment, but there’s an invisible (and more costly) threat surfacing: support abandonment. When facing stressf [...]
When Customers Stop Answering: How Retail Can Reclaim the Voice Channel
From one-click purchases to door-to-door same-day delivery, retail has led the charge in convenience. But even as retailers perfect their omnichannel [...]
Retail’s Shift From Campaigns to Continuous Decisioning
Retailers don’t have an artificial intelligence problem. They have a decision-making problem. After years of investing heavily in AI, many retailers e [...]
Retail Sales Grew Again in May
Retail sales rose for the eighth consecutive month in May despite high gas prices and ongoing inflation, according to the CNBC/NRF Retail Monitor, pow [...]
How Alexa for Shopping Impacts Marketers
Amazon.com is retiring its artificial intelligence assistant Rufus and replacing it with a new version of Alexa for Shopping, an agentic AI tool desig [...]
How A Retailer-First Approach is Fueling Simon G. Fine Jewelry’s Legacy Growth
In episode 508 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Zaven “Zee” Ghanimian, CEO, and Brooke Brinkman Ghanimian, chief operating [...]
Consumers Are Trading Clothing Purchases for Trips to the Gas Station
The economic impact of the Iran war has hit American consumers in a highly visible way as gas inflation is creating a new spending crisis for retail a [...]
Saks Global Gets Court Approval for Bankruptcy Restructuring
Saks Global received court approval for its bankruptcy restructuring on Friday, clearing the luxury retailer to exit from Chapter 11 with a smaller s [...]
Buying Media in the Age of Slop
Merriam-Webster has announced “slop” as its word of the year. The organization defined slop as “digital content of low quality that is produced usuall [...]