Author: Cyrus Pari
I am a marketing professional
An AI Shopping Error Needs a Correction Ticket, Not Just a Visibility Score
In a recent team review, we followed an unexpected agency recommendation back to the pages displayed with the answer. Clear descriptions of identity a [...]
Beyond Quiet Hours: Why Accessibility Starts With Better Wayfinding
Imagine stopping at the store after a long day. The lights are bright, music fills the aisles, promotional displays compete for attention and departme [...]
AI Won’t Kill the Digital Storefront. It Will Make it Smarter
I’ve seen predictions that humans will no longer shop for themselves and that the storefront as we know it is dead. While artificial intelligence has [...]
The Holiday Shopper’s New Rules: Why Winning on Value Now Means Winning With AI
Retailers heading into the 2026 holiday season may be encouraged by one headline number: consumers plan to spend more. Accenture’s latest Holiday Shop [...]
Consumer Control Will Shape the Future of Agentic Commerce
The retail industry is betting heavily that artificial intelligence will help to remove friction from the shopping experience. However, a striking fin [...]
H&M Investigates Reports of a Cyber Attack
Fashion retail giant H&M Group may have become the latest target of cyber criminals with reports that a group called Shinyhunters accessed some of [...]
BRUCE BOLT’s Performance-Driven Approach Fuels its Market Expansion
In episode 518 of Total Retail Talks, Editor-In-Chief Joe Keenan Interviews Bear Mayer, founder and CEO of BRUCE BOLT, a family-owned sports equipment [...]
Why Retailers Are Buying Early for the Holiday and What it Reveals About the Future of Supply Chains
The holiday shopping season has always required careful planning, but this year many retailers have started preparing much earlier than usual. Import [...]
What Major Events Are Teaching Retailers About the Future of Payments
The FIFA World Cup 26™ brought millions of spectators through stadiums, transit systems, restaurants and local businesses, creating a large-sca [...]
Black Friday Isn’t Where Holiday Shopping Starts Anymore. It’s Where Brands Find Out if They Already Won
Black Friday Cyber Monday (BFCM) still commands enormous attention from retailers and shoppers. But increasingly, it’s less the start of the holiday s [...]