Author: Cyrus Pari

For years, the role of a marketer was to tell the brand’s story, build awareness and drive demand. While campaign reporting was part of the job, deepe [...]

What Amazon’s Big-Box Move Means for Retail Media and Brands

While Amazon.com entering the big-box format with its largest-ever store will be framed as a push to compete with Walmart and Costco and win more phys [...]

Supreme Court Strikes Down Trump’s Tariffs, Retail Industry Impacted

The U.S. Supreme Court said President Trump’s tariffs policies imposed under the International Emergency Economic Powers Act (IEPPA) are unconstitutio [...]

AI-Powered Video Analytics: A Force Multiplier for Retail Security and Operations

Many retailers already use some form of artificial intelligence in their security technologies. Analytics engines process massive amounts of data, suc [...]

AI Agents and the Supply Chain: The Next Frontier for Execution and Operations

As tariff pressures continue to disrupt global trade, retailers are racing to strengthen their supply chain strategies. Increasingly, the key to stayi [...]

EU Opens Investigation Into Shein

The European Union (EU) on Tuesday said it was formally opening an investigation into the fast-fashion retailer Shein over the company’s sale of child [...]

Stop Fighting Returns, Start Using Them to Build Loyalty

For customers, returns are often when customer experience and loyalty is really tested. A confusing process, long wait times, or inconsistent answers [...]

Flexibility Matters: Why Traditional Hiring Cycles Won’t Cut it for Today’s Retailers

Seasonal spikes have long been a feature, not a bug, of running a modern retail business. In the U.S., sales in November and December average about a [...]

Retail CX Has a Signal Problem

Retail CIOs are juggling expectations that don’t naturally align. Boards want visible artificial intelligence progress. An enhanced customer experienc [...]

Retail is Entering a New Era of Execution at Scale