Author: Cyrus Pari
I am a marketing professional
When Holiday Ads Start Giving Back
Every holiday season our screens fill with commercials promising joy. But lately, they’re also offering something deeper: the chance to give back. As [...]
Foot Locker Backs Out of HQ Move to Florida
Foot Locker’s future headquarters in St. Petersburg, Florida is no more, reports Footwear News (FN). In a memo from St. Petersburg city development ad [...]
How to Thrive in Turbulent Times: The Retail Small-Business Playbook for Managing Tariff Shocks
In today’s economic environment, the only certainty is uncertainty. That’s doubly true for small businesses, which are often the first to feel the imp [...]
4 Ways That Robotics and Automation Are Transforming Inbound Freight
Inbound freight is where efficiency is won or lost, and automation is rewriting the rules. Robotics and advanced orchestration software are helping op [...]
Why Retailers Are Still Missing the Moment With AI. And How to Fix It
Retailers are putting more money into artificial intelligence every year. More than half (56 percent) have increased their spending on generative AI s [...]
From Website to AI Storefront
How Retailers Are Preparing for Agentic Commerce and the Future of Online Shopping [...]
Amazon’s commitment to low prices every day
Amazon offers the lowest prices every day across the widest selection of products—plus extra savings for Prime members. [...]
Amazon is America’s low-price leader with prices on average 14% lower than 23 online U.S. retailers, says Profitero study
The research finds that Amazon consistently delivers the lowest prices compared to leading U.S. retailers. [...]
Rethink Your Energy Strategy to Reduce Risk and Protect Profitability Heading Into 2026
As the price of power climbs across much of the U.S., you can view your business’s energy spend as an operational headache or as a competitive advanta [...]
How AI Can Make Up for Lean Holiday Hiring
There may be fewer elves in the workshop this holiday season. With holiday hiring projected to hit its lowest level since 2009, retailers are bracing [...]