Author: Cyrus Pari
I am a marketing professional
The Next Retail Divide is How Retailers Operate
Every retailer I talk to has an artificial intelligence story. There’s a new tool on the store floor, an AI marketing pilot, or a vendor pitching a so [...]
AI Will Reshape Retail. But People Will Determine its Success
The future of retail won’t just be shaped by artificial intelligence. It will be shaped by the perspectives building it. That matters because retail s [...]
Nicotine Brand ALP’s DTC Journey to Success
In episode 514 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Lorenzo De Plano, co-founder and CEO of ALP, the leading direct-to-consume [...]
Conversational Commerce is Your Holiday Season Secret Weapon
During the holiday season, retailers’ online traffic numbers skyrocket, but so does their competition. With standard site navigation, Black Friday and [...]
Foot Locker and Nike Partner on New Store Format
Foot Locker and NIKE, Inc., have announced The Crenshaw Rec by Foot Locker, a first-of-its kind retail destination created in partnership with Crensha [...]
How Amazon’s AI shopping assistant makes hundreds of millions of products feel personal
Doug Herrington, Amazon's CEO of Worldwide Stores, explains why conversational AI is the next format shift in retail—just as the catalog gave way to t [...]
Agentic Commerce vs. Autonomous Commerce: What Retailers Need to Know
For the past two years, AI has rapidly reshaped how consumers discover and evaluate products. Instead of solely relying on traditional search engines, [...]
What Data Collaboration Platform Consolidation Means for Marketers
The infrastructure marketers have relied on for neutral campaign measurement and data collaboration is undergoing a quiet transformation. Over the pas [...]
Stress Testing Your Commerce Stack: Why July Matters More Than November
E-commerce sales reached record levels this summer. Prime Day sales exceeded $26 billion in consumer spending, a 9 percent jump over last year, nearly [...]
Spencer Spirit Holdings to Acquire Hot Topic
Spencer Spirit Holdings, the parent company of Spirit Halloween and Spencer’s, has agreed to acquire Hot Topic and its portfolio of brands from privat [...]