Author: Cyrus Pari
I am a marketing professional
Adobe: US Holiday Online Sales to Grow 6.7%
U.S. online sales are forecasted to grow 6.7 percent this holiday season, nearly the same pace as last year, as promotions attract deal-seeking shop [...]
From Global Campaign to Local Store: How AI is Closing Retail’s Merchandising Execution Gap
Retailers are facing myriad broad-based challenges in today’s economic environment: high labor costs, supply chain disruptions, slow growth and cost-c [...]
Build-A-Bear Workshop’s CEO on Balancing Tradition With Reinvention
In this episode of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Chris Hurt, president and CEO of Build-A-Bear Workshop, a beloved multige [...]
The Automated Dispatcher vs. The Empowered Planner: Why Agentic AI is the New ‘Best Buddy’ for Retail Leaders
Retail leaders aren’t short on enthusiasm for artificial intelligence, but they are short on certainty about how to use it. A recent poll of supply ch [...]
Crocs is Suing Five Below for Trademark Infringement
Crocs is suing Five Below over a $7 pair of clogs, alleging the discount retailer copied elements of its footwear and infringed patents covering the c [...]
The Prime Effect: How Brands Can Win With Amazon … and Beyond
Prime Day may be an Amazon.com event, but its impact is no longer confined to the online retail giant. It’s become a market-wide retail moment that re [...]
Amazon now offers nearly 30,000 pickup locations across the US
Customers are on track to collect more than 100 million packages from Amazon pickup locations this year. [...]
Merchants can now offer Amazon Prime delivery on their own websites at no additional cost
Hundreds of thousands of merchants using Amazon's fulfillment network can activate fast, free Prime delivery in minutes—no changes to checkout, paymen [...]
Balancing Speed, Personalization, and Operational Reality: How Retailers Can Deliver Experiences That Build Loyalty
In the U.S. retail market, the customer experience increasingly depends on what happens after checkout. Consumers expect brands to deliver on promises [...]
AI is Moving the Sale Earlier Than Your Reporting Can See
A friend of mine, a schoolteacher, was visiting me recently and asked whether AG1 Greens was better than IM8, the supplement he takes. I pulled up Goo [...]