Author: Cyrus Pari
I am a marketing professional
The Rise of Support Abandonment: How AI is Reshaping Retail CX Before the First Touchpoint
Retailers are laser-focused on cart abandonment, but there’s an invisible (and more costly) threat surfacing: support abandonment. When facing stressf [...]
When Customers Stop Answering: How Retail Can Reclaim the Voice Channel
From one-click purchases to door-to-door same-day delivery, retail has led the charge in convenience. But even as retailers perfect their omnichannel [...]
Retail’s Shift From Campaigns to Continuous Decisioning
Retailers don’t have an artificial intelligence problem. They have a decision-making problem. After years of investing heavily in AI, many retailers e [...]
Retail Sales Grew Again in May
Retail sales rose for the eighth consecutive month in May despite high gas prices and ongoing inflation, according to the CNBC/NRF Retail Monitor, pow [...]
How Alexa for Shopping Impacts Marketers
Amazon.com is retiring its artificial intelligence assistant Rufus and replacing it with a new version of Alexa for Shopping, an agentic AI tool desig [...]
How A Retailer-First Approach is Fueling Simon G. Fine Jewelry’s Legacy Growth
In episode 508 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Zaven “Zee” Ghanimian, CEO, and Brooke Brinkman Ghanimian, chief operating [...]
Consumers Are Trading Clothing Purchases for Trips to the Gas Station
The economic impact of the Iran war has hit American consumers in a highly visible way as gas inflation is creating a new spending crisis for retail a [...]
Saks Global Gets Court Approval for Bankruptcy Restructuring
Saks Global received court approval for its bankruptcy restructuring on Friday, clearing the luxury retailer to exit from Chapter 11 with a smaller s [...]
Buying Media in the Age of Slop
Merriam-Webster has announced “slop” as its word of the year. The organization defined slop as “digital content of low quality that is produced usuall [...]
Customers can now design merch with Alexa for Shopping on Amazon
From personalized pet portraits on tumblers to matching group shirts, the new feature uses AI to turn ideas into designs you’ll want to share and wear [...]