Author: Cyrus Pari

I am a marketing professional

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Rethink Your Energy Strategy to Reduce Risk and Protect Profitability Heading Into 2026

As the price of power climbs across much of the U.S., you can view your business’s energy spend as an operational headache or as a competitive advanta [...]

How AI Can Make Up for Lean Holiday Hiring

There may be fewer elves in the workshop this holiday season. With holiday hiring projected to hit its lowest level since 2009, retailers are bracing [...]

Amazon’s next-gen AI assistant for shopping is now even smarter, more capable, and more helpful

Rufus can search for products based on activity, event, purpose, and other use cases, and automatically add items to your cart, tell you if you’re get [...]

How Amazon is using generative and agentic AI to transform the shopping experience

We’re reinventing online shopping to make it faster and easier and to make customers’ lives better every day. [...]

Amazon adds certified pre-owned Ford vehicles for customers to browse, finance, and purchase online

Customers can now browse, finance, and purchase Ford Blue Advantage certified pre-owned vehicles from participating Ford dealers on Amazon Autos. [...]

Walmart CEO Doug McMillon to Retire; Successor Named

Walmart CEO Doug McMillon is retiring early next year, the company announced Friday. The longtime CEO will be succeeded by John Furner, the Walmart U. [...]

The Rise of ESLs in Retail: A Solution to Pricing Integrity Challenges

We’re living in an era defined by constant change, and with it comes uncertainty. From inflation and supply chain disruptions to shifting consumer hab [...]

How to Boost Profitability Through Real-Time Pricing Insights This Black Friday

One of the biggest shopping days of the year is around the corner: Black Friday. Last year, consumers around the world spent $74.4 billion USD during [...]

The INFORM Consumers Act: A Must-Know for Online Marketplaces

While the Integrity, Notification, and Fairness in Online Retail Marketplaces for Consumers Act (INFORM Act) went into effect on June 27, 2023, very f [...]

Authenticity at Scale: Retail’s Next Growth Driver

Online shopping today looks very different than it did a decade ago. More customers are turning to social media and other sites to discover and purcha [...]
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