Author: Cyrus Pari

I am a marketing professional

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Retail’s AI Wake-Up Call: How Retailers Can Reclaim the Customer Journey

For decades, retailers have invested heavily in owning the customer relationship. Loyalty programs, first-party data, and personalization engines were [...]

Consumer Anxiety is Reshaping Retail. Technology is the Antidote

A new global consumer survey from SOTI, Retail Tech Assessment: Opportunities for Enhanced Consumer Experiences, reveals a retail landscape shaped by [...]

Closing the Agentic Confidence Gap in Retail

In modern retail, artificial intelligence is everywhere. From forecasting engines to dynamic pricing tools and demand planning dashboards, AI is now f [...]

3 Practical Ways Vertical AI Reshapes Fashion Retail Operations

Shoppers are shifting their tactics. Burdened by rising prices, depressed spending power, and slumping consumer sentiment, they are, as KPMG explained [...]

Retail Sales Dipped Slightly in January

The Advance Retail Sales Report from the Census Bureau showed consumer spending was down less than feared in January. Headline sales declined 0.2 perc [...]

With a Shift to Bot Shopping, Retailers Must Redesign for AI

Retailers have spent years refining their digital offerings to fit human needs, optimizing layouts, promotions and messaging to capture attention and [...]

Retail Media 2026: The Next Era of Commerce

Retail media is on the brink of reinvention. Fueled by rapid advancements in artificial intelligence, shifting consumer expectations, and the growing [...]

Why Utility Data is Retail’s Most Overlooked Cost Lever

Retailers continue to face margin pressures driven by supply chain disruptions, inflation, changing consumer behavior and rising operational costs. El [...]

From Panic to Prepared: Simulating Holiday Traffic Before it Hits

It seems like every holiday season brings record-breaking revenue, yet many retailers may neglect to prepare their sites for the influx of users. For [...]

Michaels Changes Loyalty Program, Rewarding Highest Spenders

Michaels said Monday it is expanding its loyalty program to reward its most loyal customers. The Texas-based company announced a new 9 percent platinu [...]
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