Author: Cyrus Pari
I am a marketing professional
Caddis Redefines Eyewear for the 40+ Community
In episode 505 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Tim Parr, founder of Caddis, a cultural lifestyle and eyewear brand boldly [...]
How Whatnot is Driving the Growth of Live Commerce
At Shoptalk in Las Vegas last month, Total Retail Editor-in-Chief Joe Keenan interviewed Tom Verrilli, chief product officer at Whatnot, the largest l [...]
David’s Bridal Partners With Shopify for Agentic Commerce
David’s Bridal has launched Shopify’s Agentic Storefronts across ChatGPT and Microsoft Copilot, further cementing its reputation as the leading artifi [...]
Stores Are Forgetting Their Customers, and it’s Costing Them More Than They Think
When considering fundamental shifts in how shoppers define value in today’s retail environment, at the center is continuity. It’s the expectation that [...]
AI is Accelerating Retail Development — and Exposing New Security Gaps
Retail technology teams face a paradox: artificial intelligence is transforming how software gets built, yet the very tools that accelerate delivery a [...]
The Chatbot Closed the Sale. The Publisher Created the Demand. That’s a Problem.
Criteo bought its way into ChatGPT. Advertisers can now place sponsored products inside artificial intelligence responses, the same way they buy displ [...]
How David’s Bridal is Evolving Beyond Traditional Retail
At Shoptalk in Las Vegas last month, Total Retail Editor-in-Chief Joe Keenan spoke with Elina Vilk, president and chief business officer, and Lisa Hor [...]
Ace Hardware Partners With Uber Eats for Delivery
Products from Ace Hardware are now available on Uber Eats nationwide as the hardware cooperative becomes the latest retailer to dive into on-demand de [...]
Making Payments AI‑Ready: Outcomes, Guardrails, and Scale
Artificial intelligence is already reshaping retail payments in practical ways. The impact is not theoretical. It is visible in how transactions are a [...]
How Viral TikTok Growth is Leaving DTC Brands Vulnerable to Costly Logistics Breakdowns
A brand posts a TikTok video about its new perfume and watches it take off overnight. Thousands of orders pour in and it looks like the breakthrough e [...]