Author: Cyrus Pari
I am a marketing professional
Peak Survival: How Supply Chain Leaders Are Breaking the Panic Cycle
The old peak season playbook is dead. If you’re still hiring 500 percent more temp workers, scrambling to find missing orders, building custom integra [...]
How ‘Retail Therapy’ Fits Into Stitch Fix’s Future
In episode 492 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Debbie Woloshin, chief marketing officer at Stitch Fix. The interview was [...]
The Body Shop Returns to the US in Digital Format
The Body Shop is making its return to the United States in October, after closing all doors in the market last year. The relaunch will see the British [...]
AI for E-Commerce: Why a Composable Foundation is Essential
Artificial intelligence is rapidly changing the online commerce experience. In just the last few years, generative AI tools have personalized shopping [...]
Top Holiday Retail Trends for 2025: What Marketers Need to Know — and Do
As the holiday season approaches, retailers and marketers face a rapidly evolving landscape shaped by shifting consumer expectations, economic uncerta [...]
Amazon’s Holiday Beauty Event is returning October 20 to November 2—here’s how much you’ll save on popular brands like Charlotte Tilbury and LANEIGE.
Shop thousands of beauty deals and gift sets from Charlotte Tilbury, Milk Makeup, Estée Lauder, LANEIGE, Innisfree, Elemis, Sol de Janeiro, and more. [...]
Tariffs, Economic Concerns Push Amazon Shoppers Toward Essentials During Prime Big Deal Days
Initial reports from Amazon.com’s Oct. 7 Prime Day Big Deals shows consumers are shifting their spending priorities amid tariffs and inflation concern [...]
Maximizing Digital Circular Impact in a Fragmented Shopping Era
Everyone has a digital circular. Don’t let them die on your website or app. What maximizes digital circulars’ incremental outcomes is the ability to e [...]
Why Incomplete Data is Costing Marketers and How Closing the Loop Fixes It
Digital advertising has always relied on feedback loops. However, in recent years those loops have changed dramatically. The loss of third-party cooki [...]
Retail Fulfillment Centers, Supported by Strong E-Commerce Platforms, Can Optimize Inventory and Distribution
Retail fulfillment is changing faster than consumer preferences and needs trends, which means modernizing operations and improving inventory managemen [...]