Author: Cyrus Pari

I am a marketing professional

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Shop top deals from Amazon’s 2026 Holiday Beauty Event

Shop top deals from Amazon’s 2026 Holiday Beauty Event

The two-week event runs through November 1, with deals up to 30% off across beauty categories. [...]

From Behavior to Buying: Making Real-Time Personalization Work in Retail

In this webinar, retail marketing experts will cover which shopper behaviors signal buying intent and how AI turns those signals into decisions about [...]

When a Slow Retail Website Looks Like a Scam

The internet has gotten a lot harder to trust. Consumers are increasingly aware that inauthentic experiences are out there, and that changes the way t [...]

Walmart Expands Employee Healthcare Benefits

Walmart is adding health-related benefits for its U.S. workforce, with Chief People Officer Donna Morris laying out the changes in a letter to the cha [...]

Why Selecting a Telematics Provider Has Rapidly Changed in 2026 for Retail Distribution Fleets

Retailers operating transportation and distribution fleets are asked, more often than ever, to evaluate a crowded telematics market before committing [...]

How Catalyst Brands is Reimagining its Future Through Innovation | Total Retail Tech 2026

Consumer expectations are evolving and rising, and legacy retail brands must continually adapt to stay relevant. In this keynote session from Total Re [...]

If You Say it’s in Stock, it Better Be There

Once a retailer says it can fulfill an order, it has made a promise. If a retailer’s website says a product is available for pickup, the customer expe [...]
Prime Big Deal Days 2026: Retailers Pull Forward Holiday Shopping

Prime Big Deal Days 2026: Retailers Pull Forward Holiday Shopping

We reviewed 116 brands and retailers to see how they responded to Amazon’s October Prime Big Deal Days 2026 event. Learn more. [...]

Beyond Points: How Loyalty Became Retail’s Data Backbone

In the modern retail era, loyalty is still a tool that works to reward the most frequent buyers and retain them as customers. But many retailers now t [...]

Why End-to-End Visibility is Now a Growth Lever for Consumer Products Companies

Supply chain inefficiencies can be easier to absorb when demand is strong and predictable. However, when demand shifts quickly or supply is disrupted, [...]
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