Author: Cyrus Pari

I am a marketing professional

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Black-Owned and Founded Beauty Brands Are Taking a Stand on Inclusivity, and Why the Industry Should Follow Their Lead

As Black History Month unfolds, Black-owned and founded beauty brands are making profound strides in championing what inclusivity looks like in the be [...]

Lessons From Retail Data Breaches: Key Takeaways for Prevention

Research shows that cyberattacks against retail businesses are rising year-over-year — and that ransomware, in particular, is becoming a major concern [...]

Speed vs. Savings: Strategies for Merchants in the Age of Fast Shipping

Meeting consumer demand for fast shipping is a balancing act for merchants — one that requires delivering expedited services while keeping rising cost [...]

Tapestry to Sell Stuart Weitzman Brand to Footwear Owner Caleres

The fashion holding company Tapestry said Wednesday that it has agreed to sell the Stuart Weitzman brand to Caleres, which owns several footwear brand [...]

How to track an Amazon package

Here’s how to see when you’re getting your next Amazon delivery—and even see its location on a map. [...]

Artificial Intelligence and Order Orchestration: Together an Unbeatable Team

Artificial intelligence (AI) isn’t just another trend; it’s a transformative technology with near-universal appeal due to its extensive impact. In fac [...]

Humans + AI: Transforming the Future of Retail Customer Service

The success of Black Friday and Cyber Monday last year was monumental. Adobe Analytics reported record-breaking online sales of $10.8 billion and $13. [...]

What New York’s Fashion Workers Act Means for Retailers

Later this year, the New York Fashion Workers Act will go into effect on June 19. The Fashion Workers Act requires model management companies to regis [...]

Securing E-Commerce in an Age of Relentless Cyber Threats

E-commerce businesses face significant cybersecurity threats, accounting for 75 percent of all fraud, data breaches, and financial theft. These busine [...]

Nike to Partner With Kim Kardashian on a New Brand, NikeSKIMS

Nike has signed a new “long term” partnership with Kim Kardashian’s shapewear company SKIMS to launch a new line of activewear, reports CNBC. The new [...]
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