Author: Cyrus Pari
I am a marketing professional
More Than a Coupon: The True Value of Retail Personalization
Consumer price sensitivity continues as we dive into Q3, with inflation having accelerated in June. This means shoppers are wary of spending, with dol [...]
Best Buy and Ikea to Partner for ‘Shop-in-Shop’ Format
Best Buy announced late last week that it will test mini-showrooms in some of its stores featuring Ikea products to show off kitchen design elements f [...]
Chairish’s CEO on Bringing Style, Speed, Sustainability and Tariff Relief to Shoppers
In episode 487, Editor-in-Chief Joe Keenan interviews Gregg Brockway, co-founder and CEO of Chairish, the design lover’s curated marketplace for the b [...]
The Global Retail Threat: Why Low-Risk Data is the New High-Value Target
For decades, cybersecurity strategies in retail have focused on protecting data that’s visibly sensitive. Credit card numbers, personal identifiers, a [...]
How Multimodal Containers Are Powering the Future of Retail IT
Retail IT is at a crossroads. As the industry becomes more data-driven, retailers must support a growing number of critical applications, including po [...]
Protect Your Margins From the Fraudster Next Door
Not all fraud looks like fraud — and that’s what makes it so hard to catch. It doesn’t come with red flags or fake credit cards. It comes from real ad [...]
Protect Your Margins From the Fraudster Next Door
Not all fraud looks like fraud — and that’s what makes it so hard to catch. It doesn’t come with red flags or fake credit cards. It comes from real ad [...]
Starbucks CEO Says Turnaround Effort is ‘Ahead of Schedule’
Ten months after taking the helm as CEO and chairman of Starbucks and declaring that a massive reset was on the horizon, Brian Niccol told investors d [...]
Key Takeaways for Retail CTOs and the C-Suite in the Age of AI
Retailers today face a perfect storm: economic uncertainty, evolving tariffs, and fast-shifting customer expectations. In response, artificial intelli [...]
The Rise of AI Shopping Agents: Differentiate or Die
When e-commerce first emerged, it was a huge disruption for traditional retail. Today, agentic artificial intelligence stands to disrupt how people sh [...]