Author: Cyrus Pari
I am a marketing professional
The New 5-Pillar Framework for Retail Growth
Winning retail brands don’t stand still—they evolve and advance. You must embrace a cross-channel strategy that adapts to platform evolution and chang [...]
Retail Media vs. Merchant Teams: The Evolving Role of In-Store Screens
Within retail organizations, the legacy silos that once existed between store teams and digital teams have all but vanished in a post-pandemic reality [...]
Traceability Innovations Are Transforming Supply Chain Sustainability
Amid tightening global regulations targeting forced labor and environmental abuses, companies are under growing pressure to take full responsibility f [...]
From Royal Dress to Royal E-Commerce Success
Rachel Riley, a UK-based childrenswear brand renowned for its traditional craftsmanship, has dressed royal babies and children for over 30 years. Its [...]
Wayfair Enhances Shopper Trust With Verified Product Program
While attending Shoptalk 2025 in Las Vegas from March 25-27, Total Retail’s Editor-in-Chief Joe Keenan had the opportunity to interview Jon Blotner, p [...]
Chewy Ads’ Refresh is Boosting Brand and Pet Parent Connections
In episode 479 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Frank Mulcahy, head of sales at Chewy Ads, the retail media network for le [...]
2025 Best Digital Gift Card Programs
8th Annual Report [...]
Sam’s Club to Add Stores, Seeks to Double Sales
Walmart-owned Sam’s Club plans to supercharge its expansion by opening about 15 new stores per year going forward and remodeling all of its approximat [...]
The Transformative Impact of Automated Scheduling
Are we still leaving hourly workers behind? According to recent research, workplace dissatisfaction is on the rise among the hourly workforce and, uns [...]
Transforming Lead Time Management With Machine Learning
The impact of lead time variability on supply chain management is a critical factor impacting operational efficiency, cost management and service deli [...]