Author: Cyrus Pari
I am a marketing professional
An AI Handshake for Sustained Customer Loyalty
A recent survey revealed compelling insights on what business leaders expect from artificial intelligence (AI) in customer engagement. Sixty-seven per [...]
Digital Displays Influence Purchase Decisions: Data Proves ROI
Walk through any major retail store today and you’ll notice that digital screens are becoming as common as shelves. It’s no coincidence that the U.S. [...]
Detailing World Founder’s on Serving Car Enthusiasts
In episode 481 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Matthew Kelly, founder and owner of Detailing World, the largest selection [...]
How Amazon is making it easier for customers to get prescription medications for their pets
Amazon is teaming up with Vetsource to offer a more convenient shopping experience for pet owners. [...]
Amazon Pet Day 2025: The top 50 deals on pet health and grooming, food, toys, apparel, and more to shop May 13-14
Consider this the ulti-'mutt' shopping guide for Amazon Pet Day’s 48 hours of deals. [...]
Key Takeaways From the 2025 Best Digital Gift Card Programs Report
In this episode of Retail Right Now, Total Retail’s Joe Keenan and Marie Albiges discuss the recently released 2025 Best Digital Gift Card Programs re [...]
Nike Restructures, Names New Brand President
Nike announced a series of leadership changes and restructuring on Monday, including the retirement of its current president of consumer, product and [...]
Is Agentic AI Actually Helpful for E-Commerce or Just More Hype?
Another Shoptalk has come and gone. As usual, we saw one topic garnering more attention than almost every other one combined. For 2025, that topic was [...]
How DTC Brands Can Diversify Ad Spend Beyond Social
For years, direct-to-consumer (DTC) brands have followed a familiar playbook: pour money into search and social, optimize for conversions, and scale w [...]
Context-Aware Experiences: The Newest Stage in the Evolution of Customer-Facing Personalization
Leading retailers are interested in personalization efforts that drive the “right” customer behaviors. In marketing, the right messages, delivered at [...]