Author: Cyrus Pari
I am a marketing professional
Visual Commerce is Changing In-Store Shopping. What C-Suite Executives Should Know
Retail is evolving as both online and brick-and-mortar stores adopt advanced technologies to create more interactive and immersive shopping experience [...]
Tech Trends for 2025: How AI Will Continue to Shape the Retail Space
The retail industry is innovating, with artificial intelligence leading the way. In this article, I’ll explore the key tech trends set to shape the se [...]
Digital Innovation is Core to Mondelēz’s Growth Strategy
In episode 475 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kostas Georgakopoulos, chief technology officer and chief information secu [...]
Retail Sales Decline 0.9% in January, More Than Expected
Consumers sharply curtailed their spending in January, indicating a potential weakening in economic growth ahead, according to a Commerce Department r [...]
Strengthening Security for E-Commerce With Reauthentication
As digital shopping grows, e-commerce platforms face the critical challenge of securing customer data. AuthenticID’s 2024 Mid-Year Fraud Report highli [...]
Optimizing Cellular Connectivity at Big-Box and Small-Box Retailers
At retailers of all sizes, the brick-and-mortar store is going fully “phygital.” From mobile payments to QR code activations to cashierless shopping, [...]
Deconstructing the Black Box of Marketing
Across industries, from finance to healthcare, the term “black box” universally denotes complex models shrouded in mystery. Marketing is no exception, [...]
Everything you get with Amazon’s discounted Prime membership for young adults
From books and music to travel, Amazon offers a slew of special perks for qualifying young adults [...]
New CEO Tapped to Lead Express, Bonobos
Greg Scott, best known for his role as CEO of New York & Company, has been named to the chief executive position at Bonobos and Express, effective [...]
How Adaptive CX is Shaping the Future of Online Shopping
Envision stepping into a store that seamlessly adjusts to your preferences with every visit. The shelves reorganize based on your past purchases, the [...]