Author: Cyrus Pari
I am a marketing professional
Scan-Based Trading Offers Retailers the Flexibility to Respond Quickly to Changing Customer Demand
Retailers are under constant pressure to balance maintaining adequate stock levels with minimizing the financial burden of unsold inventory. This chal [...]
If You Like it, Put a Ring(fence) on it
Beyoncé offered some pointed advice for securing something you like: You shoulda put a ring on it. Security teams in the retail commerce sector should [...]
PwC Global Retail Lead Kelly Pedersen Shares His 2025 Retail Industry Outlook
While at the 2025 National Retail Federation Big Show, held in New York City from Jan. 12-14, Total Retail’s Editor-in-Chief Joe Keenan sat down with [...]
In-Store Advertising in the Age of the Data-Consciousness
The monetization of customer data is a significant trend in retail, but today’s shoppers are as tech-savvy as they are sensible and acutely aware of h [...]
Social Media Marketing in 2025: AI, Authenticity, Ads, and Aesthetics
As holiday campaigns dominated the social media landscape, retail businesses look forward to 2025 for cutting-edge strategies and approaches to stand [...]
How Brands and Customers Can Hate Returns Less
In November, REI reached out to 4,800 people with an email to let them know they would never be able to make another return due to past abuse. Other b [...]
Everything you need to know about Amazon Access, a resource to help customers save more
Amazon Access offers resources to make shopping and saving on Amazon even easier. [...]
Costco’s Union Workers Authorize Nationwide Strike
A union representing thousands of Costco employees voted to authorize a strike, paving the way for a work stoppage if the labor group and retailer do [...]
Inside Primark’s US Store Expansion Strategy
In episode 473 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Kevin Tulip, president of Primark U.S., the international value retail cha [...]
Best Buy CEO Corie Barry Shares Leadership Lessons
Corie Barry has worked at Best Buy for 25 years, the last five-plus as its CEO. As you can imagine, she has witnessed a lot of change during that time [...]