Author: Cyrus Pari
I am a marketing professional
Fueling Brand Devotion Pays Off in Uncertain Times
High inflation, supply chain issues, and abrupt shifts in political and trade policy have made personal finances a primary concern for consumers, with [...]
Gen Z Can Shop Anywhere — Your Inventory Accuracy Needs to Win Them Over
Born between the mid-to-late 1990s and early 2010s, Generation Z (Gen Z or Zoomers) is a diverse group, with the oldest now in their late 20s, enterin [...]
17 of the best early Prime Day 2025 deals you can shop right now
Enjoy early access to some of the best deals ahead of Prime Day 2025, which is returning July 8-11. [...]
Score big with Prime for Young Adults—the discounted Prime membership with limited time 5% cash back
Learn about the extraordinary value of the go-to Prime membership for 18-to-24-year-olds. Eligible new members can try it for six months for $0 and ea [...]
Watch: LeBron James announces Prime Day 2025 dates in a new Amazon commercial
The NBA icon announces that Prime Day is back July 8-11. [...]
Prime Day is back July 8-11, with double the days and millions of deals
Shop Amazon’s lowest prices of the year so far from top brands like Sony, Dyson, and Living Proof, along with deals from exciting new-to-Amazon brands [...]
What is Amazon Business Prime? Your questions answered
The membership fit for your business offers fast, free shipping and other awesome benefits. [...]
Why Retailers Are Adopting ‘Positionless Marketing’
Ninety-four percent of retailers are currently using artificial intelligence (AI) for tasks such as data analysis, personalized messaging, and content [...]
At Home Files for Bankruptcy Amid Tariff Challenges
At Home, a popular home goods retailer with 260 stores across 40 U.S. states, has filed for bankruptcy, citing the backdrop of tariff increases and a [...]
The Tariff Tightrope: 4 Strategies for E‑Commerce Success
The global trade landscape feels less like a calm sea and more like a storm‑tossed tightrope. With tariff tables that sometimes update hourly, even th [...]