Author: Cyrus Pari
I am a marketing professional
Amazon sets the record straight: ‘The Wall Street Journal’s’ flawed pricing analysis
On July 20, The Wall Street Journal (WSJ) published an article claiming Amazon has raised prices on everyday essentials since the introduction of high [...]
A Supplier Has to Really Deliver: 3 Tips for Retailers on Choosing the Right Partner
In the past, a reliable supplier delivered a quality product, at a good price, and on time. Today, these are just the basics. With competition for con [...]
The Silent Revenue Leak Retailers Can No Longer Ignore
In the race to improve margins and elevate the customer experience, retailers are optimizing every corner of their operations. However, there’s one of [...]
Retail Isn’t What it Used to Be, And That’s a Good Thing
Remember when “let me check in the back” was the best shot at finding what you came for? That version of retail, where stores were showrooms and the b [...]
What Brand Teams Can Learn From Retail’s In-House Agency Revolution: Why This Shift Matters More Than Ever
The retail industry has handed every brand team a masterclass in transformation. From Support Function to Strategic Powerhouse Remember when brand tea [...]
Surplus to Success: How Retailers Can Cut E-Waste and Boost Revenue
Overstock costs retailers a staggering $562 billion every year, according to IHL Group. But in the world of tech retail, those shelves of unsold devic [...]
How to Use GenAI to Solve Today’s Supply Chain Challenges
The retail sector demands reliable, modern supply chain platforms to streamline operations, meet customer expectations, and achieve profitable growth. [...]
Amazon Buying AI Wearables Startup Bee
Amazon.com has announced plans to further invest in artificial intelligence with the purchase of a company called Bee that sells a Fitbit-like wristba [...]
Grubhub+ es gratis con Prime y los miembros ahorran un promedio de $300 al año—así es cómo hace que la entrega de comida sea más conveniente y asequible
Los miembros Prime han ahorrado más de $1 mil millones en tarifas de suscripción y han utilizado Grubhub+ para ahorrar más de $500 millones en costos [...]
Why AI Efforts Fall Flat — and How Retailers Can Get it Right
For retail businesses, where net profit margins often hover around 3 percent, every efficiency gain is a lifeline. This makes artificial intelligence, [...]