Author: Cyrus Pari
I am a marketing professional
26 last-minute deals you can still shop from Amazon
Shop now for delivery in time for the holidays, and enjoy up to 35% off last-minute gifts. [...]
From Discovery to Delivery: What Separates Top Digital Gift Card Programs
Gift cards continue to be one of the most resilient and valuable product categories in retail, and the latest research shows that their importance is [...]
The Hidden Data Needs of AI Shopping Agents
E-commerce is evolving in ways that most retailers aren’t prepared for. The next wave of online shopping won’t happen primarily on websites, it will h [...]
The Year of the Promo: How Retailers Sustained Shopper Confidence Amid Uncertainty
In 2025, retailers were faced with the challenge of navigating an economically uncertain future. With unknown impacts of inflation, high interest rate [...]
US Census Bureau: Retail Sales Remained Flat in October
U.S. retail sales remained unchanged from September to October as consumers moderated their spending ahead of the holiday season. The U.S. Census Bure [...]
Retailers Rethink In-Store Technology Decisions to Drive Confident Commerce
Digital transformation is a critical initiative for many retail organizations. In fact, the market is projected to grow to nearly $500 billion by 2030 [...]
7 AI Priorities That Will Define Retail in 2026
Artificial intelligence has moved beyond the pilot phase in retail. Most major retailers now use AI across their operations, with 92 percent of retail [...]
How 24/7 AI Agents Help Retailers Meet Rising Customer Expectations
Your best customer has a question at 10 PM on a Saturday. They need to know if that jacket runs small before they buy. They wait for a response, but n [...]
The New Face of Influence is Local
For years, retail marketers have measured influence in scale: follower counts, impressions, and reach. However, as the cost of influencer partnerships [...]
NRF: A Record 159 Million Consumers Expected to Shop on Super Saturday
An estimated 158.9 million consumers plan to shop on the last Saturday before Christmas, known as Super Saturday, according to the annual survey relea [...]