Author: Cyrus Pari

I am a marketing professional

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Saks Global Files for Bankruptcy

Saks Global, the parent company behind Saks Fifth Avenue, Saks OFF 5TH, Neiman Marcus, and Bergdorf Goodman, filed for Chapter 11 bankruptcy protectio [...]

Building an Integrated Marketing Plan Across All Online and Offline Channels: When 1 + 1 + 1 = 3 (and Not 5)

All marketing leaders have been there: you get a monthly sales report from your email manager and then your social manager and then your direct mail m [...]

Personalized or Creepy? Getting AI Right in Retail

Retailers are pushing hard to personalize every step of the shopping journey. As the tools get sharper, so does a real challenge: knowing when persona [...]

Why Digital Real Estate Networks Will Be Retail’s Most Valuable Asset in 2026

Industrial real estate is back in the spotlight. Prologis and other large landlords are reporting renewed demand as retailers and brands stabilize vol [...]

How Retailers Are Rethinking Connectivity to Drive Competitive Advantage

As we begin a new year, retail leaders can be forgiven for feeling a little more cautious than usual. Tighter consumer spending and ongoing geopolitic [...]

2026 Predictions: AI Won’t (Fully) Replace Shopping, But it Will Rewrite Who Wins in Retail

If 2025 was the year retailers experimented with artificial intelligence, 2026 will be the year the industry is forced to confront a harder truth: AI [...]

Retail in 2026: What Brands Must Fix Before AI Leaves Them Behind

In the past year, at least a dozen major tech firms and retailers have launched artificial intelligence shopping agents. AI is no longer operating qui [...]

Discount Grocer Aldi to Open 180+ Stores in US in 2026

Aldi plans to open more than 180 stores in the U.S. this year, including on the traditional turf of rival supermarkets and big-box stores. The German [...]

The Next Era of Shopping is Agentic

The future of shopping is no longer about searching. It’s about delegating. Soon, consumers won’t need to sift through pages of products or toggle bet [...]

Why Unified Marketing Measurement is the Missing Link in Retail Media Performance

Retailers have access to more channels, dashboards and “performance” metrics than any other moment in the industry’s history. Yet it has become more d [...]
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