Winning Carts and Minds: Unlocking the Power of In-Store Retail Media for Grocers and CPG Brands

Retail media has rapidly become one of the hottest topics in marketing today. But seriously, it’s for good reason. It’s providing a fresh opportunity

Retail media has rapidly become one of the hottest topics in marketing today. But seriously, it’s for good reason. It’s providing a fresh opportunity for brands and retailers to build relationships with consumers and drive loyalty through personalized engagement by putting a renewed focus on first-party data activation. At a time when marketers are under […]