Retailers are putting more money into artificial intelligence every year. More than half (56 percent) have increased their spending on generative AI s
Retailers are putting more money into artificial intelligence every year. More than half (56 percent) have increased their spending on generative AI since 2024. However, despite the investment, most still aren’t seeing real business results. Too often, AI is confined to narrow optimization, such as forecasting, pricing or personalization — meaning core retail processes remain […]
