Shoppers Expect Omnichannel, Personalized Experiences — Does Your Brand Have What it Takes?

Buyers today are demanding seamless, connected retail experiences that integrate online and offline channels. In fact, 73 percent of retail consumers

Buyers today are demanding seamless, connected retail experiences that integrate online and offline channels. In fact, 73 percent of retail consumers are now categorized as omnichannel shoppers. Furthermore, these shoppers want brands to deliver highly customized, relevant interactions — with 60 percent saying they’ll become repeat customers after a personalized shopping experience. If they haven’t […]