This video features a keynote presentation by Kelly Pedersen, partner, global retail leader at PwC, titled “The Data-Driven Consumer: How Tech Behavio
This video features a keynote presentation by Kelly Pedersen, partner, global retail leader at PwC, titled “The Data-Driven Consumer: How Tech Behaviors Are Reshaping Retail” from Total Retail Tech 2025 in Atlanta last month. As technology rapidly evolves, so do consumer behaviors — and the implications for retail are profound. In this data-centric session, Pedersen […]
