The “Dog Days of Summer,” named for the heliacal rising of the star Sirius, the “Dog Star,” in the constellation Canis Major, have just passed. Howeve
The “Dog Days of Summer,” named for the heliacal rising of the star Sirius, the “Dog Star,” in the constellation Canis Major, have just passed. However, the wise retail marketer isn’t thinking about the waning day of summer, but instead about the start of the holiday shopping season. The marketer who hasn’t started holiday messaging […]
