Bringing Shoppers Back In-Store With Personalized Experiences

The global pandemic at the start of the decade reshaped consumer behavior, driving a surge in digital connectivity and dependence. Online shopping did

The global pandemic at the start of the decade reshaped consumer behavior, driving a surge in digital connectivity and dependence. Online shopping didn’t just grow; it became the norm. Today, about 59 percent of consumers prefer to shop online, where they’re met with tailored product recommendations, curated promotions, and predictive reminders to restock their favorites. […]