The Labubu doll craze might look like another blink-and-you’ll-miss-it internet trend, but for brands and marketers paying attention, it’s something b
The Labubu doll craze might look like another blink-and-you’ll-miss-it internet trend, but for brands and marketers paying attention, it’s something bigger. It’s a case study in how cult fandom, fear of missing out (FOMO), and hyper-specific identity signals are shaping the future of brand loyalty and predictive targeting. Labubu isn’t just a toy. It’s a […]
