The fate of TikTok in the U.S. is still in flux. At DMi Partners, from the beginning of regulation discussions, we’ve done more than stay the course f
The fate of TikTok in the U.S. is still in flux. At DMi Partners, from the beginning of regulation discussions, we’ve done more than stay the course for our clients; we’ve doubled down on channel investment, with great return on ad spend to show for it. One of the primary reasons? TikTok Shop. In this […]