The Holiday Stress Test: Why Customer Intelligence Matters More Than Ever

The holiday season has always been retail’s pressure test. Black Friday and Cyber Monday aren’t just high-volume days. They expose the strengths and w

The holiday season has always been retail’s pressure test. Black Friday and Cyber Monday aren’t just high-volume days. They expose the strengths and weaknesses of every system a retailer relies on. When traffic spikes and customer behavior shifts hour by hour, you see very quickly whether your data foundation is built to keep up or […]