China e-commerce player Temu is about to run its second Super Bowl ad — and do $10 million in giveaways

February 9, 2024

It’s rare for a Chinese firm to buy a Super Bowl ad spot, which costs millions of dollars, but Temu already ran its first Super Bowl commercial last year.

China e-commerce player Temu is about to run its second Super Bowl ad — and do $10 million in giveaways

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