Category: Retail News
How US Brands Can Prepare for Digital Product Passports
The Digital Product Passport (DPP) initiative coming out of the European Union is already reshaping how brands think about product data. While its ini [...]
Innovative Discount Strategies to Drive Foot Traffic
Explore innovative discount strategies that effectively boost foot traffic to your business and engage more customers. Drive sales with smart promotio [...]
Rite Aid Closes All Remaining Stores, Goes Out of Business
Rite Aid, once one of America’s biggest pharmacy chains, shuttered its remaining 89 stores this week after filing for bankruptcy in May for the second [...]
Big Lessons From Small Players: What Retail Executives Can Learn From SMB AI Adoption
Artificial intelligence is evolving quickly in retail, but adoption looks very different depending on the size of the company. Large retailers have re [...]
Beyond Traditional Segmentation: How AI is Changing the Dynamic Content Game
Wondering what your customers really want? Right now? In 2025? Here it is: Customers want brands to meet them where they are, in real time, with made- [...]
How to Personalize and Test Direct Mail Campaigns
Retailers are sharpening their strategies as consumer expectations shift toward more personalized and relevant experiences. With email inboxes overflo [...]
Authenticity is Priceless in the Age of AI
As artificial intelligence infiltrates nearly every aspect of a consumer’s digital life and product purchasing journey, one topic of contention is “AI [...]
Adobe: Online Holiday Sales to Increase 5.3%, But Growth Slowing
Online holiday spending in the U.S. is expected to increase 5.3 percent year-over-year to $253.4 billion, according to an Adobe Analytics report relea [...]
Gap Proves Research Isn’t Boring — it’s a Growth-Unlocking Move
Gap recently announced its expansion into “sleeper categories” like beauty and accessories. While this move reflects a timely reaction to trends, it m [...]
The Zero-Click Customer: Your Biggest Competitor Isn’t a Rival Brand, it’s Bad Data
You’re a retailer, it’s 6:12 pm, and your shopper is sitting in a parking lot with a tired kid in the back seat, typing a question into her phone. Not [...]