Author: Cyrus Pari
I am a marketing professional
How Retailers Can Overcome the $1.7 Trillion Inventory Distortion Problem
Inventory distortion is a critical problem for retailers and, if left unaddressed, it will only worsen. The term refers to the total business costs re [...]
Why Viral Success Isn’t Enough on TikTok: What Should Retail Executives Keep in Mind?
TikTok has completely changed the way brands sell. A single video, maybe an influencer raving about a beauty product or a live shopping stream that se [...]
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Launching promotions shouldn't be painful. Expanding to new markets shouldn't cause migraines. Get more from your eCommerce platform.
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Before Leveraging AI Tools, Data Ecosystems Must Be AI-Ready
Retailers are eager to leverage artificial intelligence (AI) tools to take advantage of unstructured datasets. Unlocking the untapped potential of bot [...]
What Consumers Want: Trends in Returns and How Retailers Can Adapt
Retailers have long tried to discourage returns by making the process inconvenient, hoping to avoid the financial burden of return logistics. That app [...]
Amazon’s Big Spring Sale is coming March 25-31—here’s everything you need to know to shop great deals
Discover amazing discounts on end-of-season winter items and everything you need for a complete spring refresh during this seven-day shopping event. [...]
El evento Grandes Rebajas de Primavera de Amazon se llevará a cabo del 25 al 31 de marzo—aquí tienes todo lo que necesitas saber para aprovechar las ofertas
Descubre descuentos increíbles en artículos de fin de temporada y todo lo que necesitas para la primavera durante este evento de compras de siete días [...]
Amazon launches Amazon.ie in Ireland
Customers in Ireland can enjoy a wide selection of over 200 million products, fast deliveries, and a new Prime membership option for just €6.99 a mont [...]
How DTC Jewelry Brand Angara’s Vertically Integrated Model Delivers Speed and Customization
In episode 477 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Ankur Daga, CEO and co-founder of Angara, a vertically integrated online j [...]
Retail Sales Increased 0.2% in February, Below Expectations
Consumers spent at a slower than expected pace in February, though underlying readings indicated that sales still grew at a solid pace despite worries [...]