Retailers have spent decades (and billions of dollars) building loyalty ecosystems designed to understand their customers, personalize experiences, an
Retailers have spent decades (and billions of dollars) building loyalty ecosystems designed to understand their customers, personalize experiences, and give people a reason to come back. But now, just as those programs are becoming more sophisticated, something new is inserting itself between retailers and their customers: artificial intelligence. Consumers are using AI assistants to discover […]
