What Your CRM Misses About Customer Intent

I had an account that looked promising, sitting at a 91 percent close probability in our CRM. To lock up the deal quickly, I offered the client a 10 p

I had an account that looked promising, sitting at a 91 percent close probability in our CRM. To lock up the deal quickly, I offered the client a 10 percent renewal discount. To my surprise, the deal went south. I pulled up the recording of our last call to see what I had missed. Listening […]