Retail doesn’t have a markdown problem. It has an overassortment problem that shows up as markdowns. The distinction matters. Markdowns are the sympto
Retail doesn’t have a markdown problem. It has an overassortment problem that shows up as markdowns. The distinction matters. Markdowns are the symptom: visible, measurable, and easy to budget for. Overassortment is the disease: harder to see, harder to quantify, and almost never owned by a single function. At its core, overassortment is a capital […]
