Action Figure Glossary
Action Figure: An action figure is a poseable toy figurine, typically based on characters from a movie, comic book, video game, or television program. Action figures are usually marketed towards children and adults, and are typically made of plastic or other materials.
Market Demand: Action figures have become increasingly popular in recent years, with a wide variety of figures available for purchase. The demand for action figures is driven by both children and adults, with many collectors seeking out rare and limited edition figures.
Purpose: Action figures are primarily used as toys, but can also be used as collectibles or decorations. They can also be used to recreate scenes from movies, comics, or video games, or to create original stories.
- Customer Type: Children, parents, collectors
- Retail Store Availability: Available in toy stores, department stores, online retailers
- Usage Interval: Regular play, display
- Shelf Life: Durable construction to last for years
- Retail Store Types: Toy stores, department stores
- Age Suitability: Recommended for children above a certain age (e.g., 3+ years)
- Gender Targeting: Appeals to both boys and girls
- Events or Occasions: Birthdays, holidays, special occasions
- Categories: Toys, collectibles
- Seasonality: All-year-round availability
- Price Point: Ranges from budget-friendly to premium
- Product Features: Articulated joints, accessories, interchangeable parts
- Brand Recognition: Well-known brands with a reputation for quality
- Usability and Convenience: Easy to play with, compact size, portable
- Health and Safety: Non-toxic materials, meets safety standards
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