Why Bob’s Discount Furniture is Betting on Creator-Led Content

In episode 520 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Stephen Nesle, chief marketing officer at Bob’s Discount Furniture, one of

In episode 520 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Stephen Nesle, chief marketing officer at Bob’s Discount Furniture, one of the nation’s fastest-growing furniture brands with more than 200 showrooms across the United States. Nesle discusses why he believes entertainment and creator-led content deserves investment right now (1:35), including what the Bob’s team […]

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