For more than two decades, dashboards have been the center of the marketing technology universe. Every new platform promised better reporting, more cu
For more than two decades, dashboards have been the center of the marketing technology universe. Every new platform promised better reporting, more customizable charts, and deeper insights to help marketers make smarter decisions. However, that model is evolving. With the proliferation of conversational artificial intelligence, marketers are beginning to look for answers instead of reports. […]
