The retailers surfacing in artificial intelligence-generated results today rarely run dedicated “AI commerce” projects. Instead, they have product dat
The retailers surfacing in artificial intelligence-generated results today rarely run dedicated “AI commerce” projects. Instead, they have product data that has been clean, consistent, and channel-ready for years. When a shopper asks an AI assistant for “a waterproof hiking jacket under $200” or “cushioned running shoes for marathon training in size 9,” the brands that […]
