U.S. retailers drove $26.4 billion in online spend during Amazon Prime Day (June 23-26), representing 9.3 percent year-over-year (YoY) growth. Sales o
U.S. retailers drove $26.4 billion in online spend during Amazon Prime Day (June 23-26), representing 9.3 percent year-over-year (YoY) growth. Sales outpaced Adobe’s initial forecast of $26.3 billion. Amazon Prime Day and its accompanying shopping events at competitive retailers is changing the shape of the summer shopping season, which is beginning to rival the holiday period. As […]
