Gen Z is bringing the mall back, and it’s better than before. Driven by experiential retail and mixed-use spaces, 64 percent of Gen Zers prefer to sho
Gen Z is bringing the mall back, and it’s better than before. Driven by experiential retail and mixed-use spaces, 64 percent of Gen Zers prefer to shop in-store when discovering new products and socializing. Deloitte’s 2024 holiday retail survey found that younger shoppers continue to favor physical stores for product discovery and experiential engagement, with […]
