If 2025 was the year retailers experimented with artificial intelligence, 2026 will be the year the industry is forced to confront a harder truth: AI
If 2025 was the year retailers experimented with artificial intelligence, 2026 will be the year the industry is forced to confront a harder truth: AI will absolutely reshuffle the power dynamics across discovery, media and onsite experience. And most retailers aren’t ready. The industry is fascinated with the idea of end-to-end AI shopping agents making […]
