Private labels used to be seen mostly as the bargain-bin versions of national brands. That perception has begun to shift and in recent years has reach
Private labels used to be seen mostly as the bargain-bin versions of national brands. That perception has begun to shift and in recent years has reached a tipping point. Sales of store brands increased $9 billion to a record $271 billion in 2024 compared to 2023, according to the Private Label Manufacturers Association (PLMA). This […]
