Retailers are overwhelmed by a deluge of data from disparate sources. The rise of omnichannel customer touchpoints — from website traffic to chat inte
Retailers are overwhelmed by a deluge of data from disparate sources. The rise of omnichannel customer touchpoints — from website traffic to chat interactions to point-of-sale transactions and more — means retailers are dealing with unprecedented volumes of data in disconnected silos. Because the siloed information creates blind spots and delays, retailers are trapped in […]
