Retailers are spending more than ever to win repeat customers, but many are losing ground. As consumer expectations evolve, traditional loyalty strate
Retailers are spending more than ever to win repeat customers, but many are losing ground. As consumer expectations evolve, traditional loyalty strategies are falling short. Every year, the data gets more grim: 61 percent of consumers say they’re less loyal to brands than they were just a year ago; 77 percent of Gen Z shoppers […]
